What We Do
What we are, and what we’re not
We’re a relationship-based sales and marketing company. We don’t manufacture products, we're not a stocking distributor, and we’re not healthcare providers. We carefully research new healthcare products and build sales channels with independent leaders who already have great buyer relationships, then we support the business on both sides.
Product brands get a ready-to-go field team. Sales reps get lines worth carrying and can protect their accounts. We only earn when something sells, which keeps everyone pointed in the same direction.
You learn a lot over 20 years in the medical industry. You learn what works but more importantly, what doesn’t. We take those hard earned lessons and apply them every day with one focus, which is helping our clients achieve their objectives. Many times it’s increasing sales or opening up new markets, sometimes it’s advising them about a new product line or tactical field strategies like better and more consistent follow up. Every day I hear from our sales teams about what is and isn’t working, and we adjust collaboratively and creatively.
Jeremy Fincher, Co-Founder and President
Where We sell
Pharmacy & Retail Sales
Retail Shopping · Independent Retail Pharmacy · 503a · 503b Compounding · E-Commerce
Physician Practices & Clinics
Primary Care · Family Medicine · Functional Medicine · Pain Management · Mental Health and Psychiatry · Weight Loss and Diabetes Management ·
Musculoskeletal, Sports & fitness
Physical Therapy · Chiropractic · Orthopedics · Sports Medicine · Athletic Training · Injury Recovery
Hospitals & Surgical
Acute Hospitals · Health Systems · IDNs · Surgical Hospitals · Ambulatory Surgery Centers · Emergency and Urgent Care
Government & First Responders
Veterans Affairs · Military · Fire and Police · Paramedics
regenerative & Aesthetics
Wellness Centers · Weight Loss Clinics · Plastic Surgery · Beauty and Skincare · Lifestyle and Wellness
Affiliations
Where healthcare buyers get support
We're active in the organizations and associations where healthcare business executives, supply chain leaders, value analysis committees, and national account teams meet.
The leading healthcare supply chain management association
Member
For national and corporate account executives
Member
Clinical professionals bridging care and supply chain
Member
Compliant
Leadership
The people behind it
Jeremy Fincher
president & Co-Founder
Jeremy brings over two decades of healthcare industry experience across multiple fields including retail pharmacy, supply chain sourcing and manufacturing, and has served as a national sales trainer to physician-service companies.
As Co-Founder and President of NuParadigm, Jeremy is a passionate and dedicated leader among independent sales organizations. He manages numerous sales reps across multiple healthcare verticals and regions throughout the United States.
Jeremy, a semi-pro cryptocurrency trader, loves being a husband and dad and is crazy about his Alma Mater, the University of Alabama. Roll Tide!
Matt Johnson
Chief Executive Officer & Co-Founder
For over 20 years, Matt has managed sales channels and business development projects in multiple industries including healthcare, real estate, technology and sports. A lifelong student of business process, operations and efficiencies, Matt oversees NuParadigm’s contracting, marketing and financial services.
A lifelong Californian, Matt resides in Central California, loves the outdoors, spending time with his family at the beach, and coaching youth sports.
Two ways to work with us
If you’re a rep with a territory and a book of accounts, we’d love to discuss how NuParadigm can support you. If you’re a product brand trying to sell to healthcare buyers or looking for a strategic partner to launch something new, let's talk!
Independent Strength. Nationwide Impact.
© 2026 NuParadigm Products LLC. All rights reserved.
Healthcare sales and marketing services. Not a healthcare provider.